Founded by Board-Certified Dermatologist & Pharmacist, Dr. Howard Murad, a pioneer in clinical skincare, we’ve spent over 35 years perfecting intelligent formulations that deliver real, transformative results to your skin. We formulate with hero active ingredients, amplifying each product’s efficacy with innovative technologies & precision-blended support ingredients. We are a formulation first brand, we don’t believe in percentages, but in intelligent formulations. Our mission is to build confidence. The products are our tools!
#TransformingLivesByTransformingSkin.

We’re not just another skincare brand - we’re the brand trusted by 80,000+ skin professionals worldwide, bringing you dermatologist-approved solutions that truly work.
We stand for 30 years of unmatched, clinically proven results. We know that skincare is more, we believe skincare is healthcare.

On the first use you'll feel it, in 2 weeks you'll see it, in 4 weeks everyone will notice it.